Event Marketing Manager
Regal
Administration, Marketing & Communications
New York, NY, USA
Posted on Dec 11, 2024
ABOUT US:
Regal.ai empowers businesses to add a personal touch in an increasingly digital world. We help brands understand real-time customer intent signals, and perfect customer interactions with a blend of Regal AI Agents and their human agents.
Our founders, Alex Levin and Rebecca Greene helped build Angi (Angie’s List, HomeAdvisor and Handy) to over $1.5B in revenue, and the rest of our team is made up of customer-obsessed, fun and hardworking team members across product, engineering, marketing, sales and more! We are based in New York City.
We share a common set of values that we look for in every new hire:
*Customers are royalty
*Data beats opinion
*Fast-paced execution wins
*Growth mindset
*Enjoy the journey
Come join us as we create a category-defining company, and follow Regal's company page on LinkedIn to stay up-to-date on our journey and current job openings!
ABOUT THE ROLE:
As Regal's Event Marketing Manager, you will be the driving force behind our event strategy and execution in 2025 and beyond. From orchestrating standout activations at industry-leading conferences like LeadsCon and CCW to crafting and owning our event calendar spanning multiple verticals, this role is your opportunity to make a tangible impact on Regal’s brand and growth. You’ll work cross-functionally to bring ideas to life, manage logistics, and ensure our events create lasting impressions on attendees.
You will succeed as the Event Marketing Manager at Regal if you:
Thrive on organization and creativity: You excel at planning complex event logistics while bringing a creative flair to activations and engaging content to attendees
Balance strategic vision with tactical execution: You think big picture while staying detail-oriented regarding event preparation and execution
Collaborate with cross-functional teams: You enjoy working closely with GTM leadership, channel sales, and customer success teams to create cohesive and impactful event experiences
RESPONSIBILITIES:
- Event Strategy & Execution: Plan, manage, and execute Regal’s presence at major industry conferences (e.g., LeadsCon, CCW). Conceptualize and deliver special activations to engage attendees and highlight Regal’s value proposition. Build, manage and own our event calendar with a geographically diverse footprint across Regal’s key verticals.
- Logistics Management: Own all event logistics, from venue selection and contract negotiation to shipping materials and coordinating on-site teams. Manage direct mail and gifting logistics as part of event campaigns.
- Content & Design Collaboration: Partner with our VP Marketing and the marketing team to develop event collateral, presentations, and branded assets. Ensure consistent messaging and design across all event touchpoints.
- Performance Measurement: Set clear KPIs for each event and analyze post-event performance to optimize future initiatives. Work with the analytics team to report on event-driven pipeline and ROI.
- Budget & Vendor Management: Manage budgets across multiple events, ensuring spend aligns with Regal’s objectives. Build and maintain relationships with external vendors, venues, and partners.
ABOUT YOU:
- 3-5+ years in event marketing, ideally within a fast-growth SaaS company or B2B environment
- Project Management Skills: Proven ability to manage multiple events simultaneously while keeping deliverables on track
- Creative Vision: Track record of designing memorable activations and creating engaging event experiences
- Collaboration & Communication: Strong interpersonal skills with experience partnering across teams, including senior leadership
- Tech-Savvy: Familiarity with event management tools and platforms (e.g., Splash, Luma, etc) and marketing automation systems
- Metrics-Driven: Comfortable setting goals, measuring success, and making data-informed decisions
BENEFITS/PERKS:
- Competitive compensation packages, including early stage equity
- 401k plan
- Flexible PTO & 11 paid holidays
- Medical, dental, vision insurance (80% covered by Regal for individuals and all dependents!)
- Paid parental leave
- Growth Mindset learning and development stipend
- In-office breakfast and snacks daily
- Happy hours, team outings, & annual off-sites
- Pre-tax commuter benefits
- Complete laptop workstation
- & more!
POSITION LOCATION & OFFICE DETAILS:
This position is only available in New York City (HQ- NoMad). Hybrid roles are required in office T/W/TH and office optional M/F. Covid vaccination policy in place.