YouTube Video Strategist
Chime
About the Role
We’re looking for a YouTube Video Content Strategist to drive Chime’s growth on one of the largest search platforms in the world. In this role, you’ll lead the strategy behind the videos we create—focusing on discoverability, audience intent, and organic performance. You’ll work closely with partners across Creative, SEO, Paid Media, Brand Marketing, Product Marketing, and Consumer Insights to develop compelling, search-informed content that helps new audiences find and connect with Chime. With support from team members who manage publishing and optimization, you’ll stay focused on what we make—and why—with an eye toward formats, topics, and trends that help Chime show up and stand out.
The base salary offered for this role and level of experience will begin at $103,680 and go up to $144,000. Full-time employees are also eligible for a bonus, a competitive equity package, and a full range of benefits. Final compensation may vary based on location, skills, and experience.
In this role, you can expect to
- Own the YouTube content strategy with a focus on organic growth, visibility, and alignment with search behavior.
- Partner with SEO, Paid Media, Brand Marketing, Product Marketing, and Consumer Insights to identify opportunities for video content that meets audience intent across evergreen, trending, and intent-driven topics.
- Partner with our Channel Manager and Creative team to develop high-quality video content that’s optimized for discoverability, engagement, and long-term performance.
- Monitor YouTube trends, competitive activity, and platform signals to keep our strategy forward-looking and effective.
- Act on video performance insights (CTR, AVD, retention, traffic sources) to refine content direction and improve outcomes over time.
- Contribute to Chime’s broader organic growth strategy by ensuring video content is aligned with our AEO and search-led acquisition efforts.
To thrive in this role, you have
- 5+ years of experience developing YouTube-first video content for consumer audiences.
- Deep understanding of YouTube as a search and discovery engine—including SEO fundamentals, user behavior, and content lifecycle.
- A track record of building content that drives measurable audience growth and engagement.
- Experience working with cross-functional teams including creatives, producers, analysts, and marketers to bring content strategies to life.
- Comfort acting on performance data to guide strategy and creative direction.
- Curiosity, agility, and a passion for helping audiences find what matters.
A little about us
At Chime, we believe that everyone can achieve financial progress. We created Chime—a financial technology company, not a bank*—on the premise that basic banking services should be helpful, transparent, and free. Through our user-friendly tools and intuitive platforms, we empower our members to take control of their finances and work towards their goals. Whether it's starting a savings account, purchasing a first car or home, launching a business, or pursuing higher education, we're proud to have helped millions unlock their financial potential.
We're a team of problem solvers, dreamers, and builders with one shared obsession: our members. From day one, Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owner's mindset to our work, refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams, our company, and our members.
We believe in being bold, dreaming big, and taking risks, while also working together, embracing our diverse perspectives, and giving each other honest feedback. Our culture remains deeply entrepreneurial, encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress.
We know that to achieve our mission, we must earn and keep people's trust—so we hold ourselves to the highest standards of integrity in everything we do. These aren't just words on a wall—our values are embedded in every aspect of our business, serving as a north star that guides us as we work to help millions achieve their financial potential.
Because if we don't—who will?
*Chime is a financial technology company, not a bank. Banking services provided by The Bancorp Bank, N.A. or Stride Bank, N.A., Members FDIC.
What we offer
- 🏢 A thoughtful hybrid work policy that combines in-office days and trips to team and company-wide events depending on location to ensure you stay connected to your work and teammates, whether you’re local to one of our offices or remote
- 💻 Hybrid work perks like backup child, elder and/or pet care, as well as a subsidized commuter benefit
- 💰 Competitive salary based on experience
- ✨ 401k match plus great medical, dental, vision, life, and disability benefits
- 🏝 Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off
- 🫂 1% of your time off to support local community organizations of your choice
- 👟 Annual wellness stipend to use towards eligible wellness related expenses
- 👶 Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
- 👪 Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more.
- 🎉 In-person and virtual events to connect with your fellow Chimers—think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too!
- 💚 A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress
We know that great work can’t be done without a diverse team and inclusive environment. That’s why we specifically look for individuals of varying strengths, skills, backgrounds, and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.
We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. Chime is proud to be an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, Cook County Ordinance, and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation, please let us know.
To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice.
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